Unleashing The Power of Unicorns: Strategic Management as an Approach to Ignite Economic Growth

نوع المستند : المقالة الأصلية

المؤلفون

1 Assistant Professor of Business Administration Department of Business Administration, Faculty of Commerce and Business Administration, Helwan University, Egypt.

2 Assistant Professor of Economics and Foreign Trade Department of Economics and Foreign Trade, Faculty of Commerce and Business Administration, Helwan University, Egypt

المستخلص

      Startups, particularly unicorns, are characterized by their rapid growth and unique funding mechanisms. Unicorns, which are private high-growth startups valued at one billion dollars or more, have become symbols of hypergrowth and innovation. These companies possess focused leadership, streamlined business models, and a strong emphasis on digital innovation. As unicorns continue to raise substantial funding, it is crucial for investors and traditional companies to understand their impact on the economy and employment opportunities. Additionally, identifying the key drivers of a unicorn’s growth and its strategic management are essential. This research aims at investigating the economic implications of unicorn existence, their influence on employability, and the role of unicorns’ strategic management in their growth and existence. Further, providing an explicit illustration of the current status of the Egyptian and the foreign unicorns as well as employing a recent cross-sectional regression model, that reflects data on year 2022 and covers a selection of 22 different countries all over the globe including the valuation of the unicorns and how it affected the growth of the countries. The findings will provide valuable insights for countries to encourage and motivate the establishment of unicorns due to their importance to the economies of the countries.

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